Growing a Billion Dollar Business With Outsourced Content

How Udemy Built a Blog That Brings Them 80% of Their Traffic And What You Can Do About It from Florin Muresan

Decision to make: In-House writers or Outsourced Writers?

Udemy’s Approach to Solving This and How They Won Big Time

See the slideshare. It will explain why Udemy finally decided to keep in-house writers busy with building up knowledge-base content for their instructors, and used an Agency to create content for their blog… Content that brought about 80% of ALL their traffic.